If you want more traffic on your beer label’s website, the simple, well-accepted and helpful beer mat might be the response! A recent German market research describes the beer mat as one of the customers’ preferred types of advertising. Study individuals classified beer coaster advertisements as entertaining, captivating, enticing and non-intrusive. More than 50% would take a coaster home with them– and they’re a lot more useful than a soggy cocktail napkin. Their resilience is what makes mats a viable advertising format.
Your customers come across a beer coaster in their complimentary time in an unwinded atmosphere where their attention will be drawn to the mat on the table. If you have joined the growing number of business buying advertising space on the beer home page you will see how beer mats or beer mats drive up the traffic count. You can create customized labels, coasters here:
The next step is getting your beer mats under the noses of your target audience. Obviously it is common practice to provide beer coasters to the brew pubs, dining establishments and clubs that sell your beer. Let’s extend the marketplace! Do you offer your item in cyber-pubs, or non-alcoholic beverages in cyber-cafes? Providing mats to these locations is a marketing chance that is bound to prosper.
Making beer mats available at your cubicle, stroll through the crowds at beer festivals providing out coasters as you go. Contact sporting events and local fairs using beer gardens– you will supply their beer mats! When your company sponsors or supplies beverages for a charity or unique event, consist of beer coasters in your handout goody bag.
Contests are an interactive way of attracting attention to your mat and on to your website. Together with your logo and business name, ‘Win A Pub Crawl In LA’ makes sure to get attention! Add an arrow or ‘turn over coaster to discover how’ and use the flip side to ask the client to visit your website for information.
Contest advertising on mats is perfect for distribution at celebrations and events. Participate in with a display screen table and a computer system with your site running so individuals can get in and join the fun quickly. Signage will prompt those present to look at the mat and visit your website.
Coasters are collectible. An easy Internet search shows their appeal. Including your developing company’s website address on unique collection editions, lottery or discount coupon projects, and so on, will enhance the mat’s value for beer lovers and mat collectors.
Remember, beer mats may not be safe and clean but they’re portable. Very few consumers take house a beer bottle with its label, set it in front of their computer system and log-on; but they will take home a beer coaster!
If you want more traffic on your beer label’s site, the simple, useful and well-accepted beer mat might be the answer! If you have actually joined the growing number of companies purchasing advertising area on the beer house page you will see how beer coasters or beer mats drive up the traffic count.
Of course it is common practice to provide beer mats to the brew bars, dining establishments and clubs that sell your beer. Making beer coasters readily available at your booth, stroll the crowds at beer festivals providing out coasters as you go. Contact sporting events and local fairs providing beer gardens– you will provide their beer coasters!